top of page
V E R B A L S T R A T E G Y & I D E N T I T Y
Rani Pink Gifts
Freelance, 2020-2022
Brand Story | Website | Packaging | Social Media | Campaigns
Rani Pink Gifts is a luxury gifting company which is a part of the Rani Pink Events family. They’re masters in making Indian weddings magical with their handcrafted pieces of packaging and decor. Each story I wrote for Rani Pink Gifts carried loads of nostalgia and borrowed tales from the founder’s culturally rich childhood. I have truly enjoyed the process of developing this brand’s language. It’s heavily anecdotal and exudes love for all things Indian in its heart. When one looks beyond the stereotypes about India, I hope these stories of revelry find their way into the zeitgeist.
bottom of page